OUR STORY
Candles by de Rosche was born from a longing for a slower, more mindful way of living. Founded by Stina and Niklas de Rosche in 2024, our journey began humbly — with no prior experience, just a small budget, and a shared vision to create something meaningful from the heart.
What started as a simple idea has gently evolved into a thoughtful small business rooted in presence, simplicity, and care. Each candle is a reflection of our philosophy: that true wellbeing begins when life moves a little slower, and beauty is found in the quiet moments of every day.
The beginning, testing testing..
Stina de Rosche - Founder & Co-owner
THE BEGINNING
Candles by de Rosche was born quietly — from a time in my life when I was learning how to breathe again.
For years, I worked in the fast lane as a Business Insurance Broker in Stockholm — always striving, always performing, never truly resting. Eventually, that pace caught up with me. Burnout and anxiety became my body’s way of whispering (or screaming) enough.
When I finally stepped away, my husband and I began searching for something softer — a slower, more intentional way of living. We wanted peace. We wanted our three beautiful boys to grow up close to nature, free from the constant noise and pressure of “more.”
After years of looking, we found our home at the end of a quiet street on the country side — surrounded by trees, stillness, and space to simply be. It is here, in the stillness, that our candle business has taken root.
What started as a personal journey toward balance has become a reflection of our values: simplicity, presence, and beauty in the everyday. Every candle we pour carries a piece of that philosophy — a reminder to slow down, soften, and return home to yourself over and over again.
With a small budget but a big vision, and with life lessons from my education and experience as a Soul Manifestation Coach, we wanted to create an online space that felt honest and heartfelt — a place where people could rest for a while, not just shop. Our imagery and words became our way of connecting — quiet storytelling instead of traditional marketing.
And just like that, through time, patience, and love, Candles by de Rosche found its rhythm — growing gently, just as we have.
— Stina de Rosche